Integrating your eCommerce store with social media can help you reach a wider audience and increase your sales. Here are some of the top ways to integrate eCommerce with social media:

1.  Create a Facebook Shop: You can set up a Facebook Shop, which allows you to sell products directly from your Facebook page. You can add products, organize them into collections, and even offer discounts.

2. Use Instagram Shopping: Instagram Shopping allows you to tag products in your posts and stories, and users can purchase products without leaving the app.

3. Utilize Pinterest: You can create buyable pins on Pinterest, which allow users to purchase your products directly from the platform.

4. Offer Social Media-Exclusive Discounts: Create exclusive discount codes or promotions for your social media followers to encourage them to make purchases.

5. Run Social Media Ads: Use social media advertising to promote your products to a wider audience. You can create ads that direct users to your eCommerce store or social media shop.

6. Share User-Generated Content: Encourage your customers to share photos of themselves using your products on social media. You can share these photos on your own account, which can help promote your products and encourage others to make purchases.

7. Use Chatbots: Use chatbots on social media platforms to assist with customer service inquiries and help guide users through the purchasing process.

8. At RiviWeb, we suggest driving traffic to your own website from your social media platform, so that customers checkout on your website. Following our setup, your customers can easily navigate back and forth between your social accounts and website.

Overall, integrating your eCommerce store with social media can be a powerful way to reach new customers and increase your sales.